eventmarketingmachine.co.uk

Tasks

Avoid using deprecated HTML tags.

SEO

URL

Domain : eventmarketingmachine.co.uk/

Character length : 28

Title

Event Marketing Machine | Welcome to Event Marketing Machine

Description

Delivering outsourced marketing support for trade show exhibitors

Keywords (meta keywords)

marketing,exhibition,exhibitor,trade show,social media,campaign planning,targeted marketing,event marketing,ROI,return on investment

Error! Using “meta keywords” is meaningless in a while.

Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core

Dublin Core is not used

Underscores in the URLs

Good! No underscore (_) found in the URLs.

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

There is robots.txt file.
https://eventmarketingmachine.co.uk/robots.txt

User-agent	Disallowed for the search engines
*	/admin/

Social

Social Engagement

No info found.

Content

Doctype

HTML 5

Encoding

Perfect! The character encoding is set: UTF-8.

Language

We have found the language localisation: ”en”.

Title

Event Marketing Machine | Welcome to Event Marketing Machine

Character length : 60

Good! The title’s length is between 10 and 70 characters.

Text / HTML ratio

Ratio : 13%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.

Headings

H1	H2	H3	H4	H5	H6
1	4	3	1	0	0

Heading structure in the source code

<H1> Event Marketing Machine
<H2> SERVICES
<H3> Exhibitor Packages
<H3> Organiser Services
<H3> Exhibition Training
<H2> WHY IT'S IMPORTANT
<H2> Who We're Working With
<H4> CONTACT
<H2> Contact

Word cloud

marketing11
event10
machine7
services6
show5
support4
trade4
training4
exhibitors4
deliver3
campaign3
experience3
sales3
achieve3
take2
executing2
before2
wanted2
new2
delivering2
additional2
years2
return2
successful2
investment2
roi2
company2
ome2
exhibition2
please2
ontact2
planning2
strategic2
offer2
bout2
multi-channel2
rvices2
copyright2
limited2
organisers2

Keyword matrix

word	title	descriptions	heading
marketing
event
machine
services
show
support

Two Word cloud

event marketing5
marketing machine4
your company2
marketing support2
trade show2

Three Word cloud

event marketing machine3

404 Page

The website has a 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Good! The website does not use iFrame solutions.

Images

We found 8 images on this web page.

Alternate attributes for the following 5 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

Readability

Flesch–Kincaid Grade Level

8.30

Flesch Reading Ease

51.10

Coleman Liau Index

12.00

Automated Readability Index (ARI)

7.40

Dale–Chall Readability

6.20

SMOG Index

11.50

Spache Readibility

5.00

Number of letters

2217

Number of words

428

Number of sentences

Average words per sentences

Number of syllables

742

Syllables in words

762

Average syllables in words

1.73

Number of words in first three syllables

100

Percentage of word / syllables

23.36

Words not in Dale-Chall easy-word list

157

Words not in Spache easy-word list

117

Technologies

Mobile optimization

This website is optimal for mobile devices!

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Redirection (www / not www)

Good! The web address is accessible in only one version. The www version is redirected to the version without www.

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Printability

Suggestion! Unfortunately, no printer-friendly CSS found.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is fast enough.

Loading time

1,805 ms

Table layout

Good! No nested tables found.

Number of HTTP resources

Number of source domains

Render blocking resources

The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files

http://code.jquery.com/jquery-1.11.3.min.js
http://code.jquery.com/jquery-migrate-1.2.1.min.js
http://eventmarketingmachine.co.uk/javascripts/modernizr.js
http://www.55-trk-srv.com/js/84908.js

List of render blocking css files

http://fonts.googleapis.com/css?family=Montserrat:700,400
http://fonts.googleapis.com/css?family=Open+Sans:300italic,400italic...
http://eventmarketingmachine.co.uk/stylesheets/bootstrap.css
http://eventmarketingmachine.co.uk/stylesheets/owl.carousel.css
http://eventmarketingmachine.co.uk/stylesheets/owl.theme.default.css
http://eventmarketingmachine.co.uk/stylesheets/emm.css

Speed test – Javascript

Javascript

Good! Just a few javascript files are detected on the website.

http://eventmarketingmachine.co.uk/javascripts/modernizr.js
http://eventmarketingmachine.co.uk/application/admin/javascripts/jquery/jquery.validate.js
http://eventmarketingmachine.co.uk/javascripts/owl.carousel.min.js
http://eventmarketingmachine.co.uk/javascripts/global.js

File size of all javascript files combined

236.21KB

Javascript minifying

You can save 3.6KB (31% compression) on the analysed URL by minifying the javascript files.

Speed test – CSS

CSS

Good! Just a few CSS files are used on this website.

http://eventmarketingmachine.co.uk/stylesheets/bootstrap.css
http://eventmarketingmachine.co.uk/stylesheets/owl.carousel.css
http://eventmarketingmachine.co.uk/stylesheets/owl.theme.default.css
http://eventmarketingmachine.co.uk/stylesheets/emm.css

File size of all css files combined

198.48KB

CSS minifying

You can save 636B (14% compression) on the analysed URL by minifying the CSS files.

By minifying http://eventmarketingmachine.co.uk/stylesheets/emm.css you can save 443B (12% compression rate)
By minifying http://eventmarketingmachine.co.uk/stylesheets/owl.carousel.css you can save 193B (18% compression rate)

Speed test – Compression

Uncompressed size of the of the HTML

20.74KB

Gzip compression

Your site uses compression.

Speed test – Browser cache

Number of static resources (image, JS, CSS)

Browser cache

The browser cache is not set correctly for all elements.

URL	Duration
http://www.55-trk-srv.com/js/84908.js	Expiry time is not specified
http://www.google-analytics.com/analytics.js	2 hours

Speed test – Images

File size of all images combined

845.79KB

Image optimisation

You can save 34.7KB (16% compression) by optimising the images below:

By lossless compressing the http://eventmarketingmachine.co.uk/resources/82/gasoline_logo.png you can save 11.5KB (13%) data.
By lossless compressing the http://eventmarketingmachine.co.uk/resources/76/marie_curie_logo.png you can save 9.4KB (21%) data.
By lossless compressing the http://eventmarketingmachine.co.uk/resources/79/plasa_logo.png you can save 5KB (17%) data.
By lossless compressing the http://eventmarketingmachine.co.uk/resources/100/clarion_events.png you can save 4.1KB (16%) data.
By lossless compressing the http://eventmarketingmachine.co.uk/resources/112/training.png you can save 1.1KB (17%) data.
By lossless compressing the http://eventmarketingmachine.co.uk/resources/53/organisers.png you can save 1,000B (16%) data.
By lossless compressing the http://eventmarketingmachine.co.uk/resources/52/packages.png you can save 965B (16%) data.
By lossless compressing the http://eventmarketingmachine.co.uk/images/down.png you can save 791B (17%) data.
By lossless compressing the http://eventmarketingmachine.co.uk/captcha/1520116134.3994.jpg you can save 486B (18%) data.
By lossless compressing the http://eventmarketingmachine.co.uk/images/back.jpg you can save 453B (16%) data.

Links

We found a total of 21 different links.
Internal links: 16
External links: 5

External links:

Link text (anchor)	Link strength
https://twitter.com/evntmktmachine
http://www.linkedin.com/company/event-marketing-machine-ltd
http://www.facebook.com/eventmarketingmachine
http://plus.google.com/.. /pub
http://www.youtube.com/channel/UCeb8ytNl-t8FQH0HIH7WubQ

Internal links:

Link text (anchor)	Link strength
http://eventmarketingmachine.co.uk
Home
About
Services
Contact
http://eventmarketingmachine.co.uk/#services
http://eventmarketingmachine.co.uk/services/packages
Exhibitor Packages
MORE
http://eventmarketingmachine.co.uk/services/organiser-services
Organiser Services
MORE
http://eventmarketingmachine.co.uk/services/exhibition-training
Exhibition Training
MORE
Privacy Policy

Website security

79.170.40.170

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Warning! The website contains at least one unencrypted email address.

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Icons

Favicon

Good! The website uses favicon.

Order of Heading elements on mobile by position

H4 : CONTACT, ( 0px from top )
H2 : Contact, ( 0px from top )
H1 : Event Marketing Machine, ( 251px from top )
H2 : SERVICES, ( 1021px from top )

Typos

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SEO report of eventmarketingmachine.co.uk